The Ready, Set, Go framework is an equity-centered, community-driven economic development strategy designed to increase the number, stability, and growth of low-employer firms. The model addresses the persistent barriers these entrepreneurs face, including limited access to capital, technical assistance, and business networks. By providing structured training, mentorship, and peer support, Ready, Set, Go strengthens microbusinesses and supports pathways to sustainable business ownership, job creation, and community wealth building. 

The Ready, Set, Go framework functions as a scalable economic development engine that aligns with funder priorities around small business development, workforce participation, and equitable economic growth. By investing in low-employer firms, the model supports household stability, neighborhood revitalization, and long-term regional prosperity.